The Academy of Digital Arts (ADA) Fast Track Advertising Bursary for 2026 is open to a limited group of South African citizens ready to start a career in digital advertising. This guide provides the complete details and step-by-step walkthrough to submit your application.

The program includes Adobe certification and runs for three months. Applications typically close around early April 2026, but you must prepare your documents and apply early to guarantee consideration.

Are You Eligible for the ADA Bursary?

You must meet all the following minimum requirements to apply:

  • Be a South African citizen.
  • Have successfully completed Matric.
  • Be comfortable with digital tools and possess basic computer skills.
  • Commit to attending and completing the full, intensive three-month course.

Important: No prior experience in design or advertising is required to apply.

What the Bursary Covers

This is a fully funded program specifically focused on developing in-demand digital advertising skills. Selected recipients receive comprehensive financial and academic support:

  • A three-month training course covering essential skills like Photoshop, Illustrator, branding, and marketing design.
  • Full preparation for the Adobe Certified Associate (ACA) exams.
  • A generous stipend of approximately R11 400 to help cover training-related personal costs.

Note: The funding covers tuition and the stipend only. You must arrange for your own accommodation and travel to the Cape Town campus.

Documents You Must Provide

Your application is disqualified if you submit incomplete documents. Your submission must include clear certified copies (certified no older than three months) of all the following:

  • Your South African ID document.
  • Your Matric certificate.
  • A 100-word motivational essay that clearly explains your interest in the program and the advertising field.
  • Two reference letters supporting your application and commitment.

Step-by-Step: How to Apply Online

All applications for the ADA bursary must be submitted online through the official portal. Follow these steps precisely:

  1. Go to the ADA Application Portal: Visit the official Academy of Digital Arts funding page to begin the process.
  2. Create Your Account: Register a new account on the ADA website. Once registered, log in to access the bursary application form.
  3. Complete the Form: Fill out the online application form in full, providing all required personal and academic information.
  4. Enter Referral Code: When the form asks how you heard about the ADA bursaries, enter the referral source: “www.bursariesafrica.co.za”.
  5. Upload Documents: Attach all certified supporting documents listed above before you click submit.

Selection Process and Outcomes

ADA offers a limited number of places. The Academy assesses applicants on their digital ability, motivation, and demonstrated readiness for a career in the advertising field.

The Academy sends notifications of acceptance to successful candidates in early December. If you do not hear from the Academy of Digital Arts by that date, assume your application was unfortunately unsuccessful.

Contact Details

For questions or assistance regarding the application, contact the Academy of Digital Arts directly.

πŸŽ“ Download Our Bursary Application Checklist

Download our free Application Checklist to make sure you do not miss any required documents. Submitting a complete application is key to being shortlisted.

πŸ“₯ Download Checklist (PDF)